Accessible tourism refers to the provision of travel and tourism products and services that cater to the needs of people with disabilities or other access requirements. This includes physical, sensory, intellectual, and cultural access needs.

The challenges of accessible tourism include lack of awareness and understanding, inadequate infrastructure and facilities, limited availability of information and services, and high costs. Many destinations and businesses have yet to fully recognize the potential of accessible tourism and the significant economic and social benefits it can bring.

The opportunities of accessible tourism include tapping into a growing market of travelers with access needs, enhancing the overall tourism experience for all visitors, promoting social inclusion and diversity, and generating economic benefits for destinations and businesses. Accessible tourism can also contribute to the sustainable development of destinations by promoting responsible and inclusive tourism practices.

Destinations and businesses can promote accessible tourism by improving infrastructure and facilities, providing accessible information and services, training staff on disability awareness and customer service, engaging with the disability community, and promoting accessible tourism through marketing and communication channels. Collaboration and partnership with disability organizations and accessibility experts can also help to ensure that accessible tourism initiatives are effective and sustainable.

Technology can play a key role in accessible tourism by providing innovative solutions for access challenges, such as mobile apps for wayfinding and navigation, virtual reality experiences for sensory impairments, and assistive devices for mobility and communication. Technology can also help to improve the accessibility of information and services, such as online booking and reservation systems, and promote the sharing of best practices and resources among destinations and businesses.